Ads Manager has every answer, buried in columns. In 20 minutes you can connect it to Manus and get the answers in plain English: which ads are spending with nothing to show for it, how your costs are moving, and a summary of your week that lands on its own.
What you’ll need.
Get these set up first. Everything below uses them.
Manus
An AI agent that connects to your apps, reads your data and does whole tasks for you, on a schedule if you like.Meta Ads Manager
Where you run and track your Facebook and Instagram ads.
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Tell this page about your ads
Your answers write all three prompts, so Manus measures everything against your own target. They stay in your browser and nobody else sees them.
Connect Meta Ads Manager to Manus
Once it’s connected, Manus reads your live numbers whenever you ask. Manus gets read-only access, so your campaigns stay exactly as you set them.
- Sign in to Manus and open the Connectors tab.
- Find Meta Ads Manager and click Connect.
- Follow the prompts to give Manus read-only access to your Meta ad account.
- Start a new task in Manus. You’re ready.
Find the ads spending without results
This is the question worth asking first. It shows where money is going with nothing coming back.
Which of my Meta ads are spending without getting results? MY ACCOUNT - A result for me is: a purchase - My target cost per result: [YOUR TARGET COST PER RESULT] - Campaigns to look at: [CAMPAIGN NAMES ONE PER LINE] Report only. Explain what the numbers show in plain English. Don't suggest budget, targeting or creative changes. Use only numbers from my account, and say so if something is missing. Look at every active ad in the campaigns above over the last 7 days. 1. List every ad that has spent more than [YOUR TARGET COST PER RESULT] and got no results. Show the campaign, ad set, ad name, spend, impressions, clicks and link click-through rate. 2. List every ad whose cost per result is above [YOUR TARGET COST PER RESULT]. Show the same columns plus results and cost per result. 3. Sort both lists by spend, highest first, and give me the total spend in each list. 4. In two or three plain sentences, tell me what stands out.
See how your cost per result is moving
One day’s number tells you very little. Thirty days on a chart, next to your target, shows you which way things are heading.
Show me how my cost per result has moved. MY ACCOUNT - A result for me is: a purchase - My target cost per result: [YOUR TARGET COST PER RESULT] - Campaigns to look at: [CAMPAIGN NAMES ONE PER LINE] Report only. Explain what the numbers show in plain English. Don't suggest budget, targeting or creative changes. Use only numbers from my account, and say so if something is missing. 1. Make a chart of cost per result by day for the last 30 days, one line per campaign, with a flat line at my target of [YOUR TARGET COST PER RESULT]. 2. Under it, a table by week: spend, results and cost per result for each campaign. 3. Point out any day where cost per result jumped or dropped sharply, and list what else changed that day in the numbers (spend, CPM, click-through rate, conversion from click to result). 4. Sum it up in three plain sentences.
Want a different window? Change "30 days" to "14 days" or "since 1 September" before you send it.
Get a weekly summary on autopilot
Run it once to check it reads well, then set it to land every Monday morning.
Write my weekly Meta ads summary. MY ACCOUNT - A result for me is: a purchase - My target cost per result: [YOUR TARGET COST PER RESULT] - Campaigns to look at: [CAMPAIGN NAMES ONE PER LINE] Report only. Explain what the numbers show in plain English. Don't suggest budget, targeting or creative changes. Use only numbers from my account, and say so if something is missing. Cover the last 7 days against the 7 days before. 1. Headline numbers: spend, results, cost per result against my target of [YOUR TARGET COST PER RESULT], CPM, link click-through rate. Show this week, last week and the change. 2. One line per campaign with the same numbers. 3. My three ads with the lowest cost per result and my three with the highest, with their spend. 4. Any ad that spent more than [YOUR TARGET COST PER RESULT] with no results. 5. Five bullet points, in plain English, on what changed this week. Keep it to one page I can read in two minutes.
Make it run every week
- In the Manus sidebar, click Automations, then Create.
- Choose Schedule and set the time, for example "every Monday at 8am".
- Paste Prompt 3 as what you want Manus to do.
- Click Test run to see the result, then save it.
No connector yet? Use an export
Manus reads a spreadsheet from Ads Manager just as well. It takes two extra minutes each time.
- In Ads Manager, open the Ads tab and set the date range you want.
- Make sure your columns include amount spent, results, cost per result, impressions, CPM, link clicks and link click-through rate.
- Open Reports and export the table as a CSV or Excel file.
- Start a new task in Manus, attach the file and paste the prompt below, followed by Prompt 1, 2 or 3.
I've attached an export from Meta Ads Manager. Read it and answer the question below. MY ACCOUNT - A result for me is: a purchase - My target cost per result: [YOUR TARGET COST PER RESULT] - Campaigns to look at: [CAMPAIGN NAMES ONE PER LINE] Report only. Explain what the numbers show in plain English. Don't suggest budget, targeting or creative changes. Use only numbers from my account, and say so if something is missing. First tell me the date range, the columns in the file and how many ads it covers. If a column you need is missing, tell me which one so I can re-export.
Take your downloads
Tick what you want. Each file is written from your answers in step 1.
Your tools, one more time.
If something goes wrong.
Manus is looking at the wrong ad account
Start your prompt with the ad account name: "Use my ad account called [name]."
Its numbers don’t match Ads Manager
Check the date range and time zone match. Type: "Use the same date range and attribution setting as Ads Manager, and tell me which you used."
It started giving me advice on what to change
Reply: "Report only, like I asked. Just tell me what the numbers show."
It says my campaigns can’t be found
The names need to match Ads Manager exactly. Copy them straight from Ads Manager, or write "all active campaigns".
My weekly summary didn’t arrive
Open Automations, then Manage, and check the schedule is switched on and set to your time zone.